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4 Reasons to Visit the Sturgis Motorcycle Rally

November 09, 2020

Each year the Sturgis Motorcycle Rally brings in hundreds of thousands of people from all over the world, and while most flock to the area to show off their prized bikes and take scenic drives through the beautiful Black Hills, many head to the town of Sturgis to simply enjoy the plentiful entertainment, live music and great food and drink that the event provides. Whether or not you own a motorcycle, a trip to the rally is sure to result in fun, and also allows you to take part in one of the biggest events held in the region each year. Read on to learn why you should plan a visit to the Sturgis Motorcycle Rally during your stay at Quality Inn and Suites.

Take Part in Unique Entertainment

If hopping on a Harley-Davidson and feeling the wind through your hair while you cruise through the scenic Black Hills isn’t your thing, don’t fret; there is plenty of fun to be had during the Sturgis Rally that does not involve a motorcycle. Join in on a 5K walk/jog/run that benefits a local charity, a barbeque where you can chow down on delicious food while tasting Jack Daniels’ many offerings, a beard and mustache contest, and much more. Head over to the official Sturgis Motorcycle Rally website to view a schedule of events that will be taking place this year.

Browse Vendors from Across the U.S.

Searching for a souvenir to take home that captures the spirit of the Black Hills? There’s no better place to look than the Sturgis Motorcycle Rally, the area’s largest and most well-known event. From hand-crafted jewelry to t-shirts bearing the rally logo, and everything in between, the vendors that line Sturgis’ streets during this massive week-long event offer a little something for everyone.

Enjoy Live Music Covering Every Genre

No matter what style of music floats your boat, you’re sure to find a concert during the rally that makes you want to get up and dance. Anticipation grows each year as rally goers wait for the announcement of the upcoming rally’s acts, and the line-up never disappoints! This year, some of the musicians taking the stage during the rally are: Godsmack, Keith Urban, Skid Row, Collective Soul, Disturbed, Snoop Dogg, Saliva, Toby Keith, Volbeat, and much more. View a schedule of the 2019 Sturgis Rally concerts here.

Indulge in Tasty Food

A walk down Lazelle and Main Streets in Sturgis during rally time offers the perfect opportunity to taste local and regional dishes, as well as everything from classic American fare like juicy cheeseburgers to exotic dishes from all over the world. No matter what you’re in the mood for, you’re sure to find it, including vegetarian and organic options! There are also plenty of watering holes to stop for a refreshing drink, whether it is an ice cold soda, craft beer or glass of wine.

Tired after enjoying all of the festivities of the Sturgis Motorcycle Rally? Return to your quiet, comfortable room at Quality Inn and Suites and unwind by watching a movie in your cozy bed. We want to welcome all of the attendees of this year’s rally!

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